4. COOKIES
What are cookies? A cookie is a small file containing a string of characters that is sent to your computer when
you visit a website or use an online service. When you visit the website or use the service again, the cookie
allows that website or online service to recognize your browser or device. Cookies may store unique identifiers,
user preferences and other information.
What is the duration of cookies? We may use “session cookies” or “persistent cookies.” Session cookies are
temporary and expire once you close your browser or once your session ends. Persistent cookies remain on
your device for much longer or until you or your browser erase them. Persistent cookies have varying durations
that are dependent on their expiration date.
What types of cookies do we use? The Company uses the following cookies with its Service:
• Necessary Cookies. These cookies are necessary for you to browse the Service and use its features,
such as accessing secure areas of the Service. Without these cookies, certain aspects of the Service
may not be available to you.
• Preferences Cookies. These cookies collect information about how you have used the Service in the
past and allow the Service to remember the choices you have made. These cookies allow us to
improve how the Service works for you and tailor the Service to your preferences.
• Statistics Cookies. These cookies collect information about how you use the Service, such as which
pages you most often visit on the Service, the time you spend on the Service, which links you click
on, and any issues encountered. These cookies help us understand how visitors interact with the
Service. All information collected is aggregated and do not identify you.
• Marketing Cookies. These cookies track your online activity to help deliver advertisements that are
relevant to you and your interests and measure the effectiveness of the advertising campaigns. They
also limit how many times you see a certain advertisement. We may share the information collected
through these cookies with others, such as advertisers.
Why do we use cookies? Cookies help us improve the Service by providing us with information about which
parts of the Service are most popular, enabling us to analyze technical and navigational information about the
Service, and helping us to detect and prevent fraud. We also use cookies and other data collection tools (such
as web beacons and server logs) to help improve your experience with the Service. For example, we use analytic
service providers to help analyze how users use the Service. These tools use cookies to collect standard Internet
log information and visitor behavior information in an anonymous form. The information generated by the
cookie about your use of the Service (including IP address) is transmitted to our data collection tool service
providers. This information is then used by us to evaluate visitors’ use of the Service and to compile statistical
reports on website activity for the Company.
For more information with respect to your rights and choices related to cookies, please see the section entitled
“Your Rights and Choices: Cookies and other Tracking Technologies” below.
5. ANALYTICS
We use analytics services, such as Google Analytics, to help us understand how users access and use the Service,
as well as help us understand market trends and popularity of our products and services. As part of this process,
we may incorporate tracking technologies into our own Service (including our website and emails). For further
information on the types of tracking technologies we use on the Service and your rights and choices regarding
analytics, please see the “Information Collected Automatically” and “Your Rights and Choices” sections.